Kleinsorg family run business with tradition in building and selling Air Conditioning Units and Cooling Chambers, they are located in Germany since 1990. Michael came to me requesting a long time overdue company’s rebranding, in the brief he mentioned their cartoon logo should portrait as company values: dynamism, efficiency, solution & customer-orientated… He choose a friendly polar bear as mascot design.
Brand Identity Kit
I provided the most common elements in any brand identity kit: logo design, mascot design, icon and illustrative logo design.
Illustrative Application
Icon
Logo Design
Mascot Design
Brand Identity Usage
This nice brand identity was applied to different collaterals: van, stationary, tshirts…
Brand Identity Usage
This nice brand identity was applied to different collaterals: van, stationary, tshirts…
